OPEN-SOURCE CURRICULA
The MBA in Design Strategy program has been continuously publishing some of its curricula as free syllabi and teaching materials to help instructors teach key topics for the future.
So far, these courses are studio courses, meant to teach students by making and doing, instead of merely reading and regurgitating.
These ready-to-use syllabi can easily be customized for different situations. They are primarily created for design and business programs at the graduate and undergraduate level, but can be adopted for teaching to most any audience at most any level.
These curricula are published under the following Creative Commons license.
Sustainability Studio: A Course in Sustainable Design 1.0
- Download entire curriculum
- Syllabus: PDF or Word
- Presentation: PDF or PowerPoint or Keynote
- Stakeholder Presentation Evaluation Criteria: PDF or Word
- Final Project Presentation Evaluation Criteria: (coming soon)
- Note: The new book, Climate Capitalism, is a better book to use in this course than the older Natural Capitalism
Experiences Studio: Exploring the Full Dimensions of Experience Design 1.0
- Download entire curriculum
- Syllabus: PDF or Word
- Presentation: PDF or PowerPoint or Keynote
- Experiences Template: PDF
- Meaning Template: PDF
- Stakeholder Presentation Evaluation Criteria: PDF or Word
- Final Project Presentation Evaluation Criteria: (coming soon)
Market Insight Studio: Research for More Meaningful Offerings 1.0
- Download entire curriculum
- Syllabus: PDF or Word
- Marketing Plan Template: PowerPoint
- Presentation: PowerPoint
- Customer Research Presentation Evaluation Criteria: (coming soon)
- Final Project Presentation Evaluation Criteria: (coming soon)
Dynamic Value Model (Beta 4.0)
DMBA In the News
Listen to the BusinessWeek podcast.
Read the Core 77 interview.
Contact
For questions about the MBA in Design Strategy program, please email us.
Sign-Up
To be notified of public program events, sign up now.
Visit
To visit the program, including courses in session, please email us. In addition, guests visiting CCA can receive a discount on their lodgings just for being a part of the CCA community. Each of the SoMa Hotels (specifically the Good Hotel, the Carriage Inn, and the Americania Hotel) will honor a special discount rate for guests who mention "CCA" when making reservations. For complete hotel contact information, see Special-Rate Lodging.

