Advisory Board

The MBA in Design Strategy program relies on insight and inspiration from an advisory board of noted professionals from the academic, business, and nonprofit worlds.

This group of experienced leaders helps to shape this program that prepares students for the future of business and design.

This collective wealth of experience across many disciplines guides the program and inspires partnerships and sponsorships with companies and other organizations.

Sara Beckman

Sara Beckman

Sara Beckman is the faculty director of the Management of Technology Program at UC Berkeley's Haas School of Business, where since joining in 1987, she has developed, institutionalized, and directed the program.

She has initiated new courses on design, entrepreneurship in biotechnology, new product development, and work and workspace design.

 Read more »

Tim Brown headshot

Tim Brown

Tim Brown is president and CEO of IDEO, a world leader in design and innovation. He managed IDEO's San Francisco office from 1990 to 1995 and headed IDEO Europe from 1995 to 2000.

Tim speaks regularly to business and design audiences around the world about the value of design thinking and innovation.

Read more »

Rob Forbes headshot

Rob Forbes

Rob Forbes's career includes work in the arts and business fields alike.

He is best known for founding Design Within Reach (DWR) in 1998 and providing the vision for a business that has grown to become the leading retail destination in the United States for modern design.

Read more »

Sharon Green headshot

Sharon Green

Sharon Green, PhD, is a professor and organizational consultant with over 25 years of experience working with business professionals and students from the United States, Germany, Russia, Hong Kong, and Beijing to develop leadership effectiveness and business strategy.

Green has served on the faculty of the College of Business and Economics at California State University East Bay (CSUEB) since 1984.

Read more »

Richard Grefé headshot

Richard Grefé

Richard Grefé is the executive director of AIGA, the professional association for design.

AIGA is the oldest and largest professional association of designers in the United States. It currently advances the interests of 20,000 designers working in a variety of communication media and dimensions, ranging from type and book designers to new-media and experience designers.

AIGA, under Grefé, has become the leading advocate for the value of designing as a way of thinking and as a means of creating strategic value for business.

Read more »

Brenda Laurel headshot

Brenda Laurel

Brenda Laurel is a designer, writer, researcher, and performer.

From 2002 to 2006, she chaired the Graduate Media Design Program at Art Center College of Design in Pasadena, California. She was also a distinguished engineer at Sun Microsystems Labs from 2005 to 2006.

Since 1976, her work has focused on experience design, interactive story, and the intersection of culture and technology.

Read more »

Davis Masten headshot

Davis Masten

Davis Masten creates customer-inspired breakthroughs for his clients with innovative brand and product experiences. Masten joined Cheskin Associates, Inc., in 1975 and worked closely with founder and motivation research pioneer Louis Cheskin.

Focusing on the areas of youth culture, branding, trust, and product development, Masten has offered his expertise to more than 2,500 projects in innovation for retail environments, packaging, interactive environments, and corporate positioning and identity.

Read more »

Annie Morhauser headshot

Ann Morhauser

Ann Morhauser is the founder of Annieglass, a highly successful line of glass tableware sold through the finest luxury stores and resorts in the nation.

Handcrafting her products in Northern California since 1983, Morhauser developed her company throughout the years to become one of the largest and most successful American glass studios.

By combining skills as a designer, artisan, and businesswoman, Morhauser has been able to build a highly regarded brand as well as a successful company.

Read more »