Lecture by John Thackara: Brains

Presented by the Graduate Program in Design
April 17, 2014 11:30 am
Graduate Center, San Francisco Campus

Free and open to the public
Graduate Center, Room GC4

RSVP to Leslie Carol Roberts, lroberts2@cca.edu

Thackara needs no introduction -- described as a "design guru, critic, and business provocateur" by Fast Company, his brilliant writing about the role design plays across civil society is followed around the world via his many books and Design Observer blog. 

Bill Moggridge urged all designers to keep a copy of Thackara's book, In the Bubble: Designing in a Complex World, close at hand, to "remind you of all the new possibilities." 

Talk Highlights: What Makes a Change Lab?

To effect system-level change in health, energy, food, or mobility, a first step is often to reframe the question. In health, for example, 95 percent of person-to-person care happens outside the bio-medical system -- and how do you innovate there?

In cities, too: smart systems are useful-- but what makes cities truly smart are its citizens as they innovate new sharing platforms. Or think about mobility: the big changes under way concerns new social practices, not vehicles -- and how do you innovate those?

A second requirement in system change is that a variety of experiments, changes, and disruptions are choreographed through time. Many of these a experiments are already happening; grassroots innovation is emerging wherever people seek new ways to meet their daily life needs.

So the question becomes: What are the best ways to support, connect, and amplify these experiments?