CCA Centennial Campaign Raises Record-Breaking $27.5 Million

California College of the Arts (CCA) is pleased to announce the successful completion of its Centennial Campaign, raising just over $27.5 million. Thanks to the tremendous generosity of 1,000 campaign donors, the college significantly exceeded its original $25 million goal. The campaign has been the most ambitious fundraising effort in the college's history, providing vital revenue for student scholarships, academic programs, and facility improvements.

The campaign effort began in 2004 when CCA's Board of Trustees recognized the need to enhance student aid, classrooms, studios, and curricular offerings to sustain CCA's ranking as one of the best art schools in the country. Despite steady enrollment growth, the college determined more than tuition revenue alone would be necessary to meet these needs. A multiyear capital campaign was launched in 2007 to run concurrently with CCA's centennial celebration.

Alumni, parents, faculty, staff, and friends joined forces with the trustees to ensure a successful campaign; together they raised an unprecedented amount of money. In the process they established the largest donor community in the college's history, with donations ranging from $50 to $5 million.

Judy Timken, Centennial Campaign chair, reflected on the achievement: "I want to extend our warmest thanks to every donor who made a gift. This campaign represents a generous expression of support for CCA's future and the vitality of its mission. It transformed the college, not just with new studios and scholarships, but also with the emergence of a broad group of new donors."

CCA President Stephen Beal commented, "We are grateful to Judy for devoting herself to four years of nonstop campaigning and cheerleading on behalf of our college. We never could have reached our goal without her generosity and encouragement. She and Board Chair Ann Hatch were remarkable in their dedication to the cause. We also want to thank all the donors to the campaign for their investment in future generations of creative leaders and in an educational institution that enriches creative practice worldwide."

Matching Gifts
Two important campaign milestones emerged in the form of matching grants. In June 2007 trustee Barclay Simpson offered a challenge gift: a promise to contribute an additional $1.85 million to the campaign if CCA raised $3.7 million in new gifts. CCA met his challenge in full by April 2008. (Simpson also gave a major leadership gift to launch the campaign.)

The other important challenge is credited to philanthropist Gene Savin, who pledged a $500,000 grant on behalf of the Savin Foundation to create an endowed Community Arts Program scholarship provided the college procured 500 new donors (minimum $50 pledge each). After six months of reaching out to first-time donors—alumni, parents, faculty, staff, and friends—the 500th matching donor was secured in January 2008. The 500 Savin Foundation matching donors contributed more than $630,000 to the campaign.

Scholarships
Campaign gifts of more than $2.8 million have been added to existing scholarship funds, and an additional $2 million has been allocated to create 24 new endowed scholarships—representing a 50-percent increase in available scholarship funds.

New Programs
The Centennial Campaign also provided critical support for the launch of three new degree programs that strategically enhance academic resources for all students:

MBA in Design Strategy: In fall 2008 CCA welcomed the first class of 26 students to the groundbreaking MBA in Design Strategy program, chaired by Nathan Shedroff, who is one of the pioneers of experience-based design. The program unites the studies of design, finance, and organizational management, offering tools and strategies to address today's complex, interconnected market.

Animation Program: In fall 2007 CCA launched the undergraduate Animation Program, chaired by Andrew Lyndon of Pixar Animation Studios. Students work in traditional and digital media to acquire conceptual and technical skills in cinema-based character and experimental animation, film production, interactive media, motion graphics, narrative storytelling, and video.

Graduate Program in Design: In 2006 the renowned designer, researcher, and author Brenda Laurel was appointed chair of the Graduate Program in Design. Laurel introduced a new curriculum that includes discipline-based "tracks" in graphic design, industrial design, and interactive design.

Facilities
With the Centennial Campaign funding, the college's San Francisco campus undertook a series of facility-improvement projects:

  • Completion of the new Graduate Center—a facility designed specifically for the needs of MFA, Visual Studies, and Curatorial Practice students
  • Construction of the Carmen M. Christensen Production Stage and editing studios to accommodate an expanded undergraduate Media Arts Program
  • Renovation of studios for the growing Master of Architecture Program and construction of Graduate Design studios
  • Purchase and renovation of a new Student and Faculty Service Center, where support services have been centralized

For more information about CCA's Centennial Campaign, please contact the college's Advancement Office at 510.594.3779.

About California College of the Arts

Founded in 1907, California College of the Arts (CCA) is noted for the interdisciplinarity and breadth of its programs. It offers studies in 20 undergraduate and seven graduate majors in the areas of fine arts, architecture, design, and writing. The college offers bachelor of architecture, bachelor of arts, bachelor of fine arts, master of architecture, master of arts, master of fine arts, and master of business administration degrees. With campuses in San Francisco and Oakland, CCA currently enrolls 1,740 full-time students. Noted alumni include the painters Nathan Oliveira and Raymond Saunders; the ceramicists Robert Arneson, Viola Frey, and Peter Voulkos; the filmmaker Wayne Wang; the conceptual artists David Ireland and Dennis Oppenheim; and the designers Lucille Tenazas and Michael Vanderbyl. For more information about CCA, visit www.cca.edu.