Fast Company: CCA Alum Neil Grimmer Has World-Changing Ideas

From CCA to IDEO to Plum Organics . . . see where an arts education is taking this alum!

Career Success: A Media Synopsis

In June 2012 the New York Times sunk its teeth into Neil Grimmer (BFA Sculpture 1995) and his human-interest, business-savvy success story with Plum Organics, the organic baby-food company that has reshaped the industry by changing not only what we're packaging but also how we're packaging it. 

In short, Grimmer has modeled an effective business strategy for integrating design thinking into the entire business, which led to the San Francisco Business Times identifying Grimmer as one of its “most admired CEOs."

The Wall Street Journal in 2013 also decided to have a taste covering Grimmer's innovative, design-focused reshaping of the baby-food industry.

And Forbes magazine pulled out all the stops that same year by tagging Plum Organics as one of "America's top 25 most-promising companies!"

Spotlight Keeps Shining on Neil Grimmer

Today Fast Company looks into Grimmer's entrepreneurial ascent and transformation, boasting that among its 2014 world-changing ideas the claim "we'll see a public company become a benefit corporation in the next year" has in fact come true.

Benefit corporations, which are becoming legal in a growing number of states, make it possible for companies to consider the impact of their actions on the environment, workers, and the community in addition to their impact on shareholders. They can pursue values-driven missions without worrying about getting sued. -- Ariel Schwartz, senior editor at Co.Exist.

Read the full article: "Inside Plum Organics, The First Benefit Corporation Owned By A Public Company"

Related

Alumni feature: "Alumnus Neil Grimmer, CEO Plum Organics: Success You Can Taste" (also highlighted in the fall 2013 Glance)