Core77: Breaking In: Product Design - Amina Horozic on Interviewing Over 100 Designers on Landing a Dream Job

No, I was not familiar with the first book at all. I had just wrapped up my MBA in Design Strategy at California College of the Arts, and was working as an industrial designer at frog when my colleague Catherine Sun sent me an e-mail, saying, "You'd be perfect for this." Essentially, she forwarded me the publisher's e-mail asking if anyone knew of any industrial designers interested in writing a similar book about how to break into the field. Recalling firsthand the amount of time it took me to craft a portfolio and cater it to appropriate employer and industry—I'm a classically trained car designer who "jumped ship" into consulting world—I jumped at the chance to discover what everyone is looking for.

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