As Grefé points out, defining these competencies will help traditional design education programs adapt in order to prepare students for a brave new world. But some of the country’s most forward-thinking design educators say that simply adapting will not suffice. “It’s not enough to add a design-thinking or sustainability course to a curriculum and call it a new program,” says Nathan Shedroff, head of the MBA program in design strategy at California College of the Arts.
Posted on Thursday, September 4, 2014 by Laura Braun
Posted on Tuesday, September 2, 2014 by Laura Braun
That question is at the heart of a thriving curriculum at the California College of the Arts - one of the world's most successful design programs - where students earn a Design MBA, and alumni have snatched enviable positions at notable Bay Area companies.
Posted on Wednesday, August 13, 2014 by Jim Norrena
Carolyn Packer, visual designer at Townsquared
Townsquared delivers a private online network structured around neighborhoods, allowing small businesses to connect, communicate, and collaborate with each other.
Packer is quick to point out some of the perks of working at Townsquared: "Everything in the office is sourced from local merchants, artisans, printers, shop owners, etc. All of us got to play in part in making the office a beautiful and inspiring creative space."
Posted on Tuesday, July 22, 2014 by Laura Braun
No, I was not familiar with the first book at all. I had just wrapped up my MBA in Design Strategy at California College of the Arts, and was working as an industrial designer at frog when my colleague Catherine Sun sent me an e-mail, saying, "You'd be perfect for this." Essentially, she forwarded me the publisher's e-mail asking if anyone knew of any industrial designers interested in writing a similar book about how to break into the field.
Posted on Monday, June 23, 2014 by Laura Braun
Ford and IDSA have teamed up to bring you "Designing Innovation"—a panel discussion on design featuring Nathan Shedroff of the California College of the Arts, Yves Béhar of fuseproject, Jordan Brandt of Autodesk and Freeman Thomas of Ford Motor Company. Check out the video above to see what they have to say about the role of technology in design, shaping consumer behaviors and responses to innovative products and how products stand out from and fit in with the world around them (among many other things, of course).
Posted on Wednesday, May 14, 2014 by Laura Braun
Last week, Ford and the Industrial Designers Society of America teamed up to host “Designing Innovation” in San Francisco – a panel featuring Nathan Shedroff of the California College of the Arts, Yves Behar of fuseproject, Jordan Brandt of Autodesk, and Freeman Thomas of Ford Motor Company. The panelists discussed the status and responsibility of product design today.
Posted on Monday, May 12, 2014 by Laura Braun
Shedroff, Chair of MBA Strategy and Design at California College of the Arts, started the discussion by asking about the role of sustainability in design and strategic operations today. Sustainability is a criteria for research and development, design, materials and even production at every step. Yet, although it is fundamentally important to successful design, both Béhar, CEO and founder at Fuseproject, and Thomas, Director of Strategic Design at Ford Motor Company, emphasized that sustainability is no longer so prominently featured—it's become one theme of all the questions.
Posted on Wednesday, April 16, 2014 by Jim Norrena
Lieutenant Governor Gavin Newsom today used Twitter to showcase CCA’s MBA in Public Policy Design program*, which offers a new kind of degree at the intersection of professional skills, policy contexts, sustainable values, and design-thinking techniques.
CCA's MBA in Policy Policy and the MBA in Strategic Foresight program follow in the footsteps of the groundbreaking MBA in Design Strategy, which prompted BusinessWeek to hail as "one of the world's best design programs."
All three design programs are chaired by Nathan Shedroff, a pioneer in the experience design movement.
About the Tweet
Newsom's tweeted about the upcoming MBA in Public Policy Design open house event April 24, 2014, at 6:15 p.m. in Timken Lecture Hall on the San Francisco campus (1111 Eighth Street).
The event will feature Deputy Innovation Officer for the San Francisco Mayor’s Office Shannon Spanhake, who is a leading voice in highlighting how civic innovation is shifting public/private sector partnerships and creating new opportunities for startups and social enterprises.
The event is free and open to the public. To learn more and to register »
* Note: CCA's MBA in Public Policy Design program recently was changed to MBA in Civic Innovation.
Posted on Monday, March 31, 2014 by Laura Braun
Based in Oakland, the two met at the California College of the Arts Design Strategy MBA program. Watson, a former Google employee, caught the startup buzz while in India building a Google satellite office, and decided she wanted to transport culture and build an organization. Acquistapace, who formerly produced films in Paris, and worked with artists in gallery settings, became interested in leveraging her design consultancy background into community building in a dedicated space. Thus, Zoo Labs was born, which also includes Didier Sylvain and Dario Slavazza.
Posted on Friday, March 28, 2014 by Laura Braun
Deming and Gant met in grad school at California College of the Arts. They began dating and were soon plotting out a professional partnership. "Our skills are very complementary," says Gant. "I work a lot more in 3D, and Andrew has an MBA in design strategy and also a background in graphic design."