One of the mantras of CCA’s Secret Project is, “If your dream can be accomplished in your lifetime, you aren’t thinking big enough.” Perhaps that’s why second year Interaction Design student Weiwei Hsu hit the ground running after just a few experiences with the project.
Led by award-winning designer and faculty member John Bielenberg, Secret Project is a cross-departmental effort that puts CCA’s “make art that matters” motto into motion. Through a class and a series of blitzes, Secret Project aims to inspire problem solving and diverse thinking via rapid prototyping using existing resources. The program launched in 2014 with a string of workshops that soon attracted something of a following.
“During the last academic year, John and I were running these ‘blitz’ workshops. We did six to eight of them and Weiwei and her friends always showed up. They were awesome. They always came and gave it their all,” says Marc O’Brien, Graphic Design adjunct professor and co-captain of Secret Project.
Hsu’s first experience with Secret Project was a blitz in East Palo Alto partnering with Google, where participants brainstormed ways of encouraging community interactions to create a safer environment.