Founded in 1907, California College of the Arts (CCA) is an independent art college offering 22 undergraduate and 10 graduate programs in the areas of design, fine arts, architecture, and writing. It has campuses in San Francisco and Oakland, and currently enrolls 1,950 full-time students. The college educates students to shape culture and society through practice and critical study. Graphic design at CCA is a media-blind discipline that engages the mind and the senses by translating ideas – from simple to complex – into the communication of information, emotion, and reflection.Read the rest
Posted on Thursday, May 1, 2014 by Laura Braun
Posted on Friday, April 25, 2014 by Jim Norrena
With revenue in excess of $24 billion and having more than 44,000 employees worldwide, Nike Inc. is one of the world's largest suppliers of athletic shoes and apparel and a major manufacturer of sports equipment.
For those California College of the Arts alumni who went to work at Nike, they describe their careers as innovative, creative, and truly rewarding.
CCA Prepares Alumni to "Just Do It"
CCA's alumni at Nike attribute their successful careers to their CCA education.
According to Industrial Design chair Sandrine Lebas: "The college offers courses that delve into soft goods and wearables, technology and user interface, crafts and making, and even bike-frame design and building; all with an emphasis on user-centric research, sustainability, market context, and entrepreneurship."Read the rest
Posted on Tuesday, February 25, 2014 by Brenda Tucker
Proposed redesign captured attention of Ticketmaster design team!
Matthew Lew’s love of music has turned him into a bit of a design rock star.
In fall 2013, the CCA student (Graphic Design 2015) received a Typography 3 assignment from faculty member David Asari. Lew’s project, a total redesign of the iconic Ticketmaster ticket, got him ink in two leading magazines, Fast Company and Wired, and attention from business leaders and numerous designers, from Facebook to Dropbox, TicPic, Eventbrite, and yes, Jared Smith, the North American president of Ticketmaster.
Lew chose to reconsider Ticketmaster tickets because of his love of concerts. “The design is as old as the cassette tape; they are difficult to read and visually do not give any justice to the experience of live entertainment. It’s the only major ticket service that still prints tickets, and it lacks suitable anti-counterfeiting measures.”Read the rest
Posted on Thursday, February 13, 2014 by Laura Braun
A Bay Area native born in Santa Rosa, Reymundo Perez III is a naturally talented illustrator and craftsman currently pursuing his BFA in Graphic Design at California College of the Arts. He was selected for CCA’s Sputnik Design Studio in spring 2013 and recently accepted a Monotype Award for Typographic Excellence. Reymundo has natural curiosity and drive, and his talents range from publications to type design, video, web, and experimental processes, involving hand work whenever possible.Read the rest
Posted on Tuesday, January 28, 2014 by Lindsey Westbrook
University of New Mexico Press, 2014
Hardcover, 128 pages, $50
Graphic Design faculty member Bob Aufuldish designed this monograph of Debra Bloomfield's work. A five-year project, it chronicles her photographic journeys into the landscape to an old forest in Alaska. A soundscape CD is part of the book, allowing the reader to share Bloomfield's journey: hearing the call of the common crow, the crunch of snow underfoot, and the hum of a ferry’s engine. There are essays by Lauren E. Oakes, Rebecca A. Senf, and Terry Tempest Williams
Posted on Tuesday, January 28, 2014 by Lindsey Westbrook
Paperback, 142 pages, $16
Juliana Spahr says: “It’s all here: love, work, child. And the writing. Mainly the writing. It takes over all these other things and yet it is built out of all these things. This is how Elizabeth Block erases Elizabeth Block, as one poem claims. She does this automatically, animalistically, while wailing forward, gracefully and with improvisation.
Bill Berkson says: “Elizabeth Block’s poetry moves through those ‘layers of noise’ we all contend with and goes a long way toward conquering by absorbing them. Page by page, the intervals, apparent blanks and interruptions between word clusters, vibrate tellingly with each tabulation of event, the actuality in and of the words as Block arranges them. Here is urgency and nuance. The matter never gets figured out we want it to we think all day long on. Take time to read this magnetic book.
Block won the Christopher Isherwood Foundation Fiction Fellowship for her first novel, A Gesture Through Time, which was fiscally sponsored by Intersection for the Arts. She was a Poets & Writers grantee for the presentation of new work at the Lab in San Francisco.
Block has won many other awards and residencies, including an award from Poets & Writers and another from the Djerassi Resident Artists Program Tread of Angels Fellowship. Her writing has appeared on stage, in film, in public art, in books, on audio CD and podcasts.
She is also a filmmaker whose film poems have traveled extensively throughout the United States and elsewhere. She has published work in many genres and in many journals, and her work has also appeared on the public radio stations KQED and KSFR. She often collaborates with musicians and visual artists.Read the rest
Posted on Friday, December 13, 2013 by Allison Byers
I’m a huge concert goer; more than 20 concerts in this past year. I’ve taken up volunteer ushering at venues to see my favorite musicians. My job requires me to check tickets and usher people to their seats--a manageable task, but after checking hundreds of Ticketmaster tickets, it’s very clear that these tickets were designed more than three decades ago without a serious look into how people interact with it.
Read the rest
Posted on Tuesday, December 10, 2013 by Allison Byers
Graphic designer Matthew Lew likes concerts, but he hates concert tickets. A student from California College of the Arts, Lew was dismayed by the poor standard of design of tickets, both from an aesthetic and usability perspective. Rather than simply complain about it, he set about creating "a redesign worthy enough to keep paper tickets in circulation."Read the rest
Posted on Monday, December 9, 2013 by Lindsey Westbrook
"Japan totally blew my mind."
That's a typical comment from a student after returning from Doug Akagi's summer study-abroad trip to Japan. Akagi created the course -- titled "In Search of Emptiness and Wabi-Sabi" -- three years ago, and he has led it each summer since. It's often difficult for the students to put into words what the adventure means to them and their work.
"Most of them," Akagi observes, "have never experienced a metropolis like Tokyo or the sublime beauty of an ancient city like Kyoto. And I realize that the trip is expensive, with the tuition and the airfare and the incidentals. So I try to make it a trip of a lifetime.
"Leading 14 students to almost 30 venues in two different cities in 12 days without incident is a challenge, and exhausting. Dozens of subway, train, and bus rides, endless miles of walking, and counting heads at every juncture.”
But there is plenty of beauty and inspiration as a reward. And Akagi gets a profound kick out of showing off his old haunts from when he was a young graphic designer living and working in Tokyo and Kyoto.Read the rest
Posted on Tuesday, November 26, 2013 by Allison Byers
Over the weekend of November 16-17, 2013, 24 CCA undergraduates participated in Wheel Well, a “design sprint” for bicycle safety in Silicon Valley.
Organized by Silicon Valley Bicycle Coalition’s Roadway Safety Solutions Team, CCA’s Center for Art and Public Life, and CCA’s Design division, the event challenged students to rapidly conceive an intervention that would: 1) improve the relationship between motorists and cyclists in Silicon Valley; and 2) encourage behavior change to ensure the safety of everyone on the road.Read the rest